Every project is different, but the way I work is not. Five steps take us from ambition to result, with short lines, clear expectations and no surprises afterwards.
I start with a phone call or video call. Where are you now, where do you want to go and what is holding you back No sales pitch, just genuine curiosity. After this call, you know who I am and I understand what is at stake.
I dive into your brand, market and audience. Interviews, brand audits and competitor analysis: everything needed to design with reasoning instead of gut feeling. The result: a clear strategic foundation.
Based on the strategy, I develop several directions. Not endless variation, but thoughtful choices. You receive two to three concepts with clear rationale, so you can choose based on strategic fit, not just taste.
I develop the chosen concept across the needed applications. I schedule two focused feedback rounds, without an open ending, so the process stays focused and clear. Iterative, but with rhythm.
You receive all files, brand guidelines and templates neatly delivered. And because a brand is not finished at launch, I remain available for questions, updates or the next step. This is often where the best collaborations really begin.
A rebrand usually takes 8 to 12 weeks. A standalone design project or campaign often takes 3 to 6 weeks. I work with clear fixed prices per phase, so there are no surprises.
For ongoing work, I offer monthly retainers, useful for teams that want consistent creative support without requesting a new quote every time.
In the first conversation, I can usually give a realistic estimate for your specific project within half an hour.
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